About me

From design to product: crafting solutions that work

I started my career in graphic design, which still shapes how I work today: I care about how products look, how they feel, and whether people can actually use them. That foundation makes it natural for me to sit between designers, developers, and business stakeholders, and to speak all three languages.

After being promoted into a managerial role, I pursued an MBA in 2018 to grow into product management, where I found my strength: solving problems and bridging the gap between business needs and technical teams. In 2025 I obtained my PMP certification, formalizing years of managing projects across industries with both Agile and Waterfall methodologies and driving outcomes through structured, goal-oriented approaches.

Day to day, I write functional specifications with exhaustive acceptance criteria, run sprints, manage client relationships through disputes and change requests, and coordinate cross-functional teams. I've led teams of up to 14 multidisciplinary resources, keeping stakeholders aligned, sprint goals met, and delivery on time and within budget.

I'm also passionate about researching and adopting new tools. I integrate AI into my product workflow to build interactive front-end prototypes for stakeholder validation and to accelerate specification writing, which shortens feedback loops and reduces costly rework. These skills have shaped my work across fintech, enterprise workflow systems, localization, and eLearning, always in fast-paced environments with tight deadlines.

My inspirations and interests

During my MBA studies I explored behavioral theories, particularly human and consumer behavior, and it deepened my interest in the motivations that drive decisions. Motivational frameworks such as Maslow's Hierarchy of Needs, Herzberg's Two-Factor Theory, and Deci and Ryan's Self-Determination Theory sparked a lasting passion for the field.

Documentaries like The Push, The Social Dilemma, (Dis)Honesty: The Truth About Lies, and Dan Ariely's What Makes Us Feel Good About Our Work? showed me these theories in the real world. Those insights fuel my work: I design solutions that account for human psychology and behavior, so products are not just functional but genuinely meaningful to the people who use them.

Let's talk

The short version

As Ken Blanchard and Spencer Johnson put it in The One Minute Manager, hiring a winner is never easy. By hiring me, you're hiring one: I take full ownership of my work, build strong relationships, and continuously improve processes while delivering lasting impact.